The three deals combined will pay the conference over $1.1 billion per year and put the Big Ten’s schools well ahead of their peers in revenue.
The Big Ten has finalized media rights contracts with CBS, Fox and NBC that will total more than $8 billion over seven years, making it the most lucrative conference rights deal in the history of college athletics.
The new deals will provide the Big Ten with nearly a three-times increase starting with the 2023-24 season through FY 2029-30 Getty Images